SEQ mayors acknowledge collaboration is the key to stronger tourism

30 / Nov / 2012 | News

South East Queensland mayors and councillors today acknowledged the joint role that local and state governments, regional tourism organisations and tourism operators must play to strengthen South East Queensland’s tourism industry.

Council of Mayors (SEQ) Deputy Chairman John Brent said today’s Council of Mayors (SEQ) Regional Tourism Roundtable was a valuable exercise.

“Today was a great opportunity to bring together a variety of players in the tourism industry and draw on the knowledge and expertise that exists in our region,” said Cr Brent.

“Tourism is a key element in strengthening economic development in SEQ and local government, state government, regional tourism organisations and tourism operators all have an important role to play.

“It is clear that we have a wealth of unique experiences throughout the SEQ region; arts, culture and heritage, events, adventure tourism, nature and food and wine to name a few.

“We have a wonderfully diverse tourism location but we need to be well coordinated in our approach.”

Cr John Brent said it was important to recognise our strengths in the tourism sector.

“SEQ is a well recognised ecotourism location,” said Cr Brent.

“Fifty-five per cent of Queensland ecotourism operators are in the SEQ region; this presents a fantastic opportunity to build on our strengths.”

Key actions from today’s roundtable included: a regional events strategy to provide a coordinated approach to showcasing the region; ensuring that local government is not an impediment to the development of local tourism ventures; expanding local tourism opportunities to regional opportunities, such as a regional food and wine trail; and better access to national parks.